Perspectives

With a commercial rollout of LTE happening only in 2015, smartphone users will have to wait until the "iPhone 8" to experience high-speed 4G mobile data. Read more »

A quick look at South American powerhouse Brazil and the reason for its double-digit hotel revenue growth. Read more »

Morris Sim takes a look back on 2011 and the events that really mattered along with Brand Karma's 'Year in Review' video. Enjoy! Read more »

With everything that's going, what could happen in the future with creators of social media, the content they create, and the consumers who absorb it all? Read more »

Nowadays, everyone is going Green. Should your hotel jump onto the Green bandwagon? Read more »

The news that Steve Jobs stepped down as the CEO of Apple affected us all. Here's Morris' take on how Apple has played a role in his life, starting with him as a young immigrant to the US. Read more »

Did you ever have to give a presentation or give a speech in your non-native language? Do you remember how you felt? Having just returned from a Social Media event in China, Morris shares a lighthearted moment about his worry of speaking in Mandarin as well as how he conquered it. Read more »

The 1st round of TripAdvisor's Asian Master Class closed to a rounding success in Thailand. Morris looks back at the past 2 weeks' of sharing with hoteliers and pens his thoughts in this post. Read more »

Fresh from the 1st Asian Tripadvisor Master Class that recently concluded in Indonesia, Morris shares his thoughts about Social Media, our clients, and the company. Read more »

In reality, the daily deal advocates are probably not enthusiastic brand loyalists, flocking to wherever the best deals they can get their hands on. So what can brands do about it? And what happened to social? Read more »

Fresh from WIT Australia - Morris shares his thoughts about the country with an Asian perspective. Read more »

The opportunities for crowdsourcing are almost limitless, using it for collective intelligence, creation, voting and funding. But understanding the limitations of crowdsourcing and whether it fits in the context of your business is important as well. Read more »

Stressing over how to respond on social media? Here are 5 tips that can help you craft a better voice. Read more »

Today we bring you a refreshing take on how Andy Warhol's wisdom can be useful in making sense of new media and the idea of "attention interruption". Read more »

A first-hand account from a member of our editorial team on what makes for a really terrible response to complaints about customer service on social media. Read more »

How can you make Social Media work for you? How can you turn it into a traffic driver for your brand? Brand Engagement in Social Media is important for any company's digital strategy. Do you have yours mapped out yet? Read more »

Congratulations! You have now decided that you want to go down the social media route. Do you know what's in it for you, how you should engage others and most importantly, what your goals are? Read more »