Tips for how luxury brands can create an effective digital consumer experience
Best practices for hotel management responses
Brand Karma insights on how luxury brands should utilize digital in their advertising efforts
Brand Karma and IDeaS Partner to Release Hospitality Industry’s First Tool to Integrate Social Reputation Index with Revenue Management
Brand Karma data helps Revenue Managers analyze how social media ratings and sentiment should impact hotel pricing
Asian travelers are the new mob of luxury reviews with more than 50% of all luxury travel reviews coming from them. Is your hotel ready for this social mob in 2014?
Pinterest, introduced Place Pins “for the explorer in all of us”. See how your hotel can use this new feature here.
How has the 5th P-People changed hoteliers’ perspectives and actions? Part I shows you how people are now the ones to reshape brand communication and set traveler expectation in terms of Product and Pricing.
The latest flash mob video to go viral demonstrates why tourism-booming Taiwan is, truly, the “heart of Asia.”
Though bird flu continues to spread and negatively affect the tourism and travel industry, hotels are empowered to take these steps to allay guest concerns.
Several prominent hotel brands have begun providing healthier variations on snacks and meals to promote healthier eating in children. Will it succeed?